After struggling to find clothing that represented the MTB lifestyle in a casual sense - WTR was created.
The WTR Story: A burning desire to ride and explore at the drop of a hat turned into the need to express how passionate we are about riding bikes in the woods with our friends.
Sam and Ben, two creatives with a large knowledge in mountain biking, product development and branding decided 2017 was the time to turn their dream into a reality.
The WTR team set out to create a versatile range of mountain bike clothing and lifestyle apparel designed to deliver performance, comfort and style both on and off the trail.
" Adventure, Friendship & Good Times "
This is our daily motivation and desire to keep on pushing.
Whether it be racing, exploring new trails or travelling the globe, we are passionate about MTB and the lifestyle that goes with it.
All packaging is minimal, our t-shirts are printed with water based (eco friendly) inks, and we are very mindful of our impact on this place we call Earth!
#WetheRiders - Gold Coast, Australia.